The recently formed Ditch Witch Division of the Toro Company has chosen Kevin Smith, a 20-year veteran of Ditch Witch, as general manager. Smith will be tasked with bringing Ditch Witch, Subsite Electronics, American Augers and Trencor into one organization whose products will be sold primarily through the worldwide Ditch Witch dealer channel.

“I look forward to leading the Ditch Witch Division and bringing these four brands together as one strong organization,” Smith says. “Each brand has unique, differentiating qualities, and we will leverage our talent and expertise in key market segments and work closely with our Ditch Witch dealers to deliver an unparalleled customer experience every day.”

Smith spent 20 years in the Ditch Witch organization gaining experience in manufacturing, product development, research and development, sales, market development, product management, and in direct sales with the dealer organization. From there, Smith served as president of MTI Equipment for seven years, where he expanded the brand’s presence in the used HDD equipment segment. In 2015, he began leading the Subsite Electronics and HammerHead businesses, driving growth for both brands and developing HammerHead’s repair and rehabilitation strategy for the underground utility markets.

Dennis Wierzbicki, the previous president of Ditch Witch, has retired and Smith says he is excited to lead the expanded Ditch Witch Division into the future.

“Ditch Witch and Subsite customers have long enjoyed the localized service and support from their local Ditch Witch dealerships,” Smith says. “Those same market-leading benefits from our dealers will now be extended to current and new American Augers and Trencor customers around the world at one of our more than 175 dealer locations.”

The Ditch Witch Division designs and manufactures a full line of directional drills, drill pipe, HDD tooling, trenchers and other products. Handcrafted in the USA, its products are supported by a dealer network with more than 175 locations worldwide. For details, visit or call 800-654-6481.