Water-Right
Inc., a leading manufacturer of residential and commercial water treatment
systems in Appleton, Wis., has acquired WaterCare Corp. WaterCare, based in
Manitowoc, Wis., will expand Water-Right’s portfolio of water treatment
products and services.
Under the
company’s restructuring, WaterCare now exists as a division of Water-Right.
WaterCare dealers will continue to carry the WaterCare product line, and may
have access to additional products from Water-Right in the future.
As part of
the reorganization, Kurt Gruett, president of Water-Right, will direct all
operations for both Water-Right and WaterCare. WaterCare’s current president,
Bill Granger, will serve as sales manager of WaterCare, and will focus on
taking the dealer organization to the next level.
“From a
business perspective, this acquisition just makes sense on multiple levels,” says
Gruett. “The WaterCare dealer organization, product lines and even business
philosophies are all very similar to those of Water-Right. It’s a natural fit.”