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MarketsSafetyDrilling Industry NewsThe Driller NewscastConstruction Drilling

Episode 76 – The Driller Newscast

Representing Our Industry, Ourselves in Drilling

By Brock Yordy
September 11, 2023

Host Brock Yordy dives into some heady topics in this episode. How do perceptions of the industry affect the industry? Can the highest levels of professionalism really attract more professionals to drilling and groundwater? 

“We see with the green jobs and everything that’s happening, we have great opportunities right now to expand this industry more,” Yordy says. “But how are we representing it?” 

If you were a young person considering work in drilling or groundwater, does it look safe? Does it look like you can raise a family? Yordy explains that, in addition to compensation, we have to take everything from safety to our employees’ family time seriously. 

This episode covers: 

  • Adding mental health and suicide topics to safety talks 
  • The prevalence of suicide in construction and other equipment trades 
  • Perceptions of construction fields 
  • How perceptions of construction fields affect hiring and retention 
  • How drilling and construction can compete for talent 
  • How professional presence can influence the drilling, construction talent pipeline 
  • Exposing young people early to drilling and trades careers 

Thanks for joining us. Whether you’re at your desk or on the way to the jobsite listening in the truck, start your week with us.

▶ Watch now

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Thanks for joining us. Tune in each Monday morning for the latest video or podcast. Whether you’re at your desk or on the way to the jobsite listening in the truck, start your week with us. You can also find our show on Apple Podcasts and Spotify.

Drilling expert Brock Yordy is a regular The Driller contributing writer. Send news tips and interview suggestions to questions@askbrock.com.

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KEYWORDS: hiring safety

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Brock yordy march 2026

Brock Yordy, Director of Industry Engagement for The Driller, is a third-generation driller and globally recognized subject matter expert who has written for The Driller since 2013. Driven by a passion for industry education and digital media, he anchors The Driller Newscast and hosts weekly podcasts for the trade. His technical authority is backed by decades of extreme fieldwork worldwide for organizations like Halliburton, SUEZ, and the U.S. Government. Dedicated to ensuring clean water for all and advancing equitable geothermal heating and cooling, Brock actively collaborates with states nationwide through The Developed Well Group and the Geothermal Drillers Association to shape policy, safety, and workforce training.
 

email: brock@thedriller.com | office: (269) 348-5156

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