We all tell stories about ourselves, both to ourselves and to other people. Some of those stories puff us up. These tall tales make you the hero: They highlight smarts, skills or abilities.
Other stories we tell make us the zero. We repeat a story to ourselves and others so often that we believe and hold onto any little truth in it — even if facts could tell otherwise. These “limiting beliefs” box us in, and the only way to overcome them and break out of the box lies in seeing the box in the first place. Success as a small business owner which, let’s be honest, most contractors are, often relies on facing and overcoming these limiting beliefs.