Geothermal Resources Council Rebrands as Geothermal Rising
Group Says it Continues to Champion Ground-Source Energy
The Geothermal Resources Council, the world’s oldest and largest geothermal industry association, announced today that it has rebranded as Geothermal Rising. In a release, the group says the move reflects a paradigm shift for the organization, which will intensify efforts to champion the use of the Earth’s heat to meet humanity’s expanding energy needs and strive to better represent the interests of its members around the world.
“Geothermal Rising’s mission is to connect the geothermal industry and champion geothermal energy in the United States and around the world,” says Executive Director Will Pettitt. “This mandate to drive public awareness of the power and possibility of geothermal energy as a renewable energy source, while simultaneously bringing together geothermal experts from around the globe, was more than our previous brand could handle. We’re thrilled for this exciting new chapter, in which Geothermal Rising will exemplify the geothermal industry’s commitment to pursuing a brighter future for Earth and all its inhabitants, powered by the planet itself.”