Terry S. Morse, CIC, had big shoes to fill when he took over for Kevin McCray, CAE, who had spent 22 years as the National Ground Water Association’s chief executive. When the board announced the pick, then-incoming President David Henrich, CWD/PI, CVCLD, praised Morse as ready for the “ever-changing business climates” the group and its members face. His experience tells that story.
Morse was picked from dozens of applicants because of his strong sales and marketing background. Before joining NGWA, he served as a regional vice president for sales and marketing at RT Specialty LLC. That followed several years with the Ohio Independent Insurance Association, as well as at the National Federation of Independent Business and the Gibson Guitar Corp., where he led the national sales and marketing efforts while creating global brand awareness for Gibson Corp. and fundraising efforts for the Gibson Foundation.